A Toddler Thing
Stylish, Sustainable Baby Essentials
Image Source: A Toddler Thing
About A Toddler Thing
Rating:
5/5
A Toddler Thing, established in 2017, began as a pioneering cloth diapering brand and has since evolved to revolutionize the industry with baby-friendly and planet-friendly fashion. Today, A Toddler Thing is cherished by a thriving community of conscious parents who prioritize natural, sustainable, and safe baby essentials. The brand’s adorable muslin products are crafted with sustainable, azo-free dyes, ensuring the utmost comfort and style for little ones. Committed to a completely sustainable production process, A Toddler Thing stands out in the market for its dedication to both children’s well-being and environmental responsibility. The brand’s innovative approach and high-quality offerings have earned them a spot on Shark Tank India Season 3, where they successfully secured a deal with Amit Jain, founder of CarDekho. A Toddler Thing continues to set new standards in sustainable kidswear, making eco-friendly parenting both accessible and fashionable.
Values
A Toddler Thing is dedicated to creating sustainable, eco-friendly baby products while educating and empowering new-generation moms.
Commitment to Sustainability
A Toddler Thing’s journey starts with certified organic farmers who cultivate cotton without synthetic pesticides. They ensure sustainability at every step, from sourcing premium yarns from reputable mills to using eco-friendly packaging like biodegradable corn starch covers and cardboard-based hangers.
Eco-Friendly Operations
Their end-to-end sustainable practices extend through sourcing, manufacturing, packaging, and delivery, ensuring minimal environmental impact.
Upcycling and Waste Reduction
They minimize waste by upcycling scraps into chic products such as clips and bags through their partnership with an organisation and champion pre-loved fashion and thrifting, reducing their ecological footprint.
Transparency and Education
Transparency is key in their operations, from assisting parents with purchases to unveiling collections at pop-up stalls. They aim to educate and empower their community of conscious parents, helping them make informed, sustainable choices.
Certifications
Best Author Award 2016
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World's #1 Best-selling Book 2014
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NYT Best-selling Author 2013
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Products
Original price was: ₹2,398.00.₹2,159.00Current price is: ₹2,159.00.
Sale!
₹199.00
₹399.00
"Stylish, Sustainable Baby Essentials"
A Toddler Thing
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Founder Story
Swathi Sri Ravi K, COO
Swathi Sri Ravi K, the Chief Operating Officer of A Toddler Thing, embarked on her entrepreneurial journey during her engineering studies. Disenchanted with the prospect of a traditional 9-5 job and inspired by her in-laws’ long-standing textile heritage, she chose to create her own path. Through extensive research, she identified gaps in the market and was driven to produce cloth diapers locally in India. This effort aimed to normalize cloth diapering practices among Indian parents. Swathi, alongside Ashwanth, established their first manufacturing unit, and the brand has since grown into a comprehensive baby clothing line featuring over 20 thoughtfully designed products. Swathi’s vision is to offer Indian parents high-quality, affordable, and safe baby clothing, bridging the gap between domestic and export markets while promoting ethical manufacturing practices.
Ashwanth Suresh Babu, CEO
Ashwanth Suresh Babu, the CEO of A Toddler Thing, began nurturing his entrepreneurial spirit during his college years, founding various clubs and startups. He further honed his skills with a dual MBA in data science and entrepreneurship in the US. Partnering with Swathi, he brought his tech expertise to the table to help launch A Toddler Thing. His commitment to the brand was reinforced after witnessing the use of harmful dyes in baby clothing and the absence of stringent regulations in the industry. This motivated him to remain in India and transform the industry. Utilizing the textile resources of South India and a dedicated team, Ashwanth and Swathi strive to empower parents to make safe and eco-conscious choices for their children from the very beginning.
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